The Triangle Takeoff Coalition is a group of companies and universities in the Triangle area that came together after COVID-19 to promote air travel from RDU Airport.

We were selected to partner with Eckel& Vaughan and the TTC to create and produce their 2023 campaign spots.

One of the challenges of the production was logistical — we wanted to feature as many executives as possible in the 60-second commercial while at the same time representing as many Triangle locales. To make things more difficult, the Coalition members are very busy folks, as you can imagine… so a tight but very flexible schedule was needed in order to accommodate everyone.